Leila Mountford and Kate Sloan Win the UK Young PR Lions

Junior Copywriter, Leila Mountford and Junior Brand Strategist, Kate Sloan took part in the inaugural PRCA event, competing against the best UK PR talent aged 28 or under. They were honoured to be chosen to represent the UK at the Cannes Young PR Lions.

After being selected to represent Weber Shandwick by Chief Creative Officer, EMEA, Gabriela Lungu, they had 12 hours to respond to a brief set by the UK charity Action For Children, and presented their campaign to a panel of judges comprising senior representatives from GolinHarris, Ketchum, Ogilvy PR and H+K Strategies.

Leila and Kate are scheduled to compete at the Cannes Lions Festival of Creativity on Saturday 14th June, against representatives from over 20 countries.