The proliferation of technology and its impact on almost every aspect of our lives – at home, work and play – means that technology has now become the story.
It’s no longer just something we use; it’s become a faculty we possess, enabling us to do amazing things. And it’s transforming business, public services, cities, even entire industries at unprecedented speed and scale.
In this highly dynamic, innovation-driven environment we help our clients cut through: we develop brand strategies, create integrated engagement campaigns, execute flawlessly in real-time, measure and adjust.
Weber Shandwick is uniquely qualified to deliver this kind of work because we see the whole picture. Our multi-disciplined team blends consumer, corporate, B2B and policy communications expertise with a deep understanding of technology and the vertical sectors where it’s having the most transformative impact such as financial services, education, healthcare, manufacturing, automotive, aerospace, cleantech and energy.
Seeing the whole picture enables us to tell the whole story. We get under the skin of more than the technology itself; our understanding of the wider social, cultural, business and political context enables us to craft compelling human-impact stories and engage every type of audience and stakeholder group through paid, earned and owned channels.
From starts-ups to some of the world’s best known companies, domestic champions to multinationals, software, devices and services companies to major consumer brands and industry leaders: we see the whole picture, tell the whole story for our clients in Northern Ireland and across EMEA.